Instagram for Authors

Polish Your Public Image and Grow Your Following | taught by Audrey Knapp

Course description

Writing a book is an incredible feat.

Getting it published is an even greater accomplishment. You work your tail off to complete your initial manuscript, apply painstaking edits, coordinate with critique partners and beta readers, and labor through the entire process of publishing your final draft. It's an amazing amount of work.

Publishing a book requires thick skin, persistence, and courage. After all, you're bearing the efforts of your heart and soul for the world to see! But already know this, don't you?

What most writers don't know is...nobody will buy a book if they don't know it exists. Social media is the difference between having a surplus of your books collecting dust in your home and putting your books into the hands of your readers.

Because of that you...

    • ...have a garage, attic, and bookshelves full of your own books
    • ...find social media posts result in little to no interaction
    • ...resort to giving away your book for free - and people still don't take it.

Your hard work is too important for that.

Imagine Instead...

...getting new book sales and new reviews - all from people you don't know! Each day you wake up to see that overnight you gained:

    • New followers on social media
    • Your name tagged when people talk about your book
    • Fresh book reviews on Amazon and Goodreads
    • More book sales than you dreamed were really possible

There are plenty of self-marketing authors who make social media work for them without sacrificing time to write or edit their next novel - or time to spend with their families. Their days of slogging through the internet for hours to find free tips and training about social media are over, and they don’t waste time and energy trying to figure it all out on their own.

Self-marketing authors who see continued success do it in one of two ways:

1) Spend months or even years on trial-and-error to keep up with a constantly evolving digital marketing game

2) Invest in their business (because writing and selling a book is a business venture) with professional help that can significantly shrink the time it takes to get the results they deserve.

You don’t need to be tech savvy to make social media marketing work for you. You do need to know where and how to reach new audiences so you can consistently infuse your fan base with fresh followers.

Instagram for Authors simplifies the process so you can have fun while engaging with your followers on social media.

Instagram, with its unique angle (and 3rd largest active user base of any platform) allows us to reach new audiences quickly and easily. With the right strategy, Instagram is the saving grace of any aspiring bestseller and a necessity for authors serious about getting their work out there and advancing their careers.

Authors need Instagram because that’s where untapped demographics of their reader base can be found. Readers are more likely to buy books from authors they feel a connection with - even if they’ve never met the author in person. The use of photos on Instagram can make your content more personal and bridge the gap between you and your readers, building that personal connection.

This course is ideal for self-marketing authors who haven't yet opened their Instagram accounts or who have less than 5,000 followers. That said, there is still so much in this course that can be learned from any self-marketing author who is seeking to grow their following on Instagram from any level.

The days of newspaper and radio advertisements are over. If you advertise your business like it’s 1990, then it’s unlikely that you’ll enjoy a 2016 profit. We must take advantage of modern methods in order to make the most of our self-marketing efforts.

In this course you'll learn:

    • Why you never again have to envy the success of other published authors
    • Key marketing concepts that empower you to reach the right audience
    • Ethical ways to attract high-quality followers who are your next group of buying fans
    • Build the right strategy that both aligns with your goals and helps you achieve them
    • How to create, curate, and diversify your content for maximum effectiveness
    • Easy, efficient systems so you can keep your Instagram growing with minimal time investments
    • Strategies to optimize your #hashtags and proper ways to conduct research
    • A wide range of programs and how to manage them to reach more of your new Instagram followers
    • Methods for self-evaluation to ensure you remain on track to reach your goals

The group not only offers support and weekly LIVE Q&A sessions, but it also allows direct access to me, my guests who are industry experts, and all of the other authors who, like you, are learning how to rock Instagram to grow their careers.

While you learn the most effective ways to use Instagram to connect with your readers, the Facebook group provides daily opportunities for interaction with others in the group with tips and challenges. You'll be surprised how much you learn in the few minutes you invest in completing the tasks and sharing your results in the comments.

You will see both short-term and long-term results from the work you complete in this course!

If you're ready to see how you can grow a high-quality following and more easily connect with your future readers - sign up now!

You will have lifetime access to the course, membership in our private brainstorming and content development group on Facebook, and Weekly Q&A Facebook Live sessions to help answer all of your questions.

Social media is my specialty. I’ve invested many hours of time and thousands of dollars into training with top industry professionals. I sifted through what I learned and reserved the most valuable nuggets of knowledge to build a specialized course that teaches you how to use social media effectively.

If you're thinking that you could find some of this training for free on social marketing blogs, then I agree. That's where I looked at first, too - but you won't find all the information and benefits included in Instagram for Authors on social marketing blogs.

The average rate for a basic course with similar content is $349. Advanced courses start well beyond 3x that amount - and that doesn't include the separately added fees to join social media groups, schedule private consultations, and get invitations to participate in live Q&A sessions.

Instagram for Authors is all-inclusive with no expiration date for the one-time rate of $97 but only during the beta period. When you enroll in this course, you not only receive the current curriculum, but you also have unlimited, lifetime access to future updates to the course. All current students, for example, recently received the Instagram Stories add-on at no extra fee.

So why am I offering this course at such a low price? Because:

    • I'm also a writer responsible for mastering social media marketing on a small budget.
    • I know firsthand what it's like to have a career and a family that compete for your time.
    • I value your feedback and welcome your comments as each new module becomes available.

This course is my way of helping fellow authors like you rise to the top of this highly competitive industry, with proven strategies that allow you to achieve the success you so rightly deserve from your own hard work without it costing you an arm and a leg.

What if I don't have an Instagram account set up yet?

If you don't have an Instagram account yet, then there's no time like the present. The account is free and it takes just a few minutes to create username and password - or log in with your Facebook account. If you have any trouble, then I or another member of my team can walk you through the steps.

What kind of results can I expect?

As with any self-study course, the results you experience are directly proportional to your application of the training materials as directed, your personal level of commitment, and your consistency on social media. If you give a high level of commitment to all three of these factors, you can expect incredible results. If you falter on any or all of them, then any profound results may prove elusive. If you're ever having trouble, you can always contact me for clarity and direction.

How often will I get to work directly with you?

Everyone is offered a complimentary 30-minute consultation. Those who join during the month of September will receive an additional 60-minute consultation on any topic of their choosing. I can also be reached through the Instagram for Authors Official Facebook Group to provide any support you need as you work through the course material. Aside from the complimentary consultations and live Facebook support, this is a self-study course.

What is your refund policy?

There are no refunds offered. I have been working with authors, consultants, coaches, small business owners, and a variety of other entrepreneurs long enough to ensure that I know that my methods get results. As mentioned above, it all depends on your level of commitment. You will get back what you put into it. I provide simple systems for social media success in this course to ensure that implementation of these systems require as minimal time investment as is possible. When you sign up for this course, you have lifetime access, including to all future updates so you receive a continual return on your one-time initial investment.

How long will this course take?

Although this course is self-paced and you can complete it as quickly as you like, I recommend that busy authors focus on 1-2 chapters each week to ensure you make progress but don't get overwhelmed. If you have a long weekend to yourself with no other obligations, you could potentially complete the course all in one shot! If you like to take it easy, plan for training and implementation over the period of 6-10 weeks.

Register Now

I can't wait to see you inside!


P.S. I'm so excited that you're here, and I'm looking forward to working with you. I've painstakingly tested every method for maximum effectiveness and ensured results before including them in this course. I'm 100% dedicated to your satisfaction and success! If you have any questions or would like a complimentary 30-minute consultation to see if this course is right for you, please write to me at I'm happy to share my calendar so you can book a time for our chat that best fits your schedule.

P.P.S. Oh good, you're still with me. Because you took the time to read about my course, I'd like to offer you my FREE Instagram Strategy Guide for Authors. It's my little way of saying thanks for taking your Instagram account seriously. Click the picture below to get the guide, and don't forget to follow @TheWriteServices on Instagram where I post daily content to help you succeed as an author.

Instagram Strategy Guide for Authors

Audrey Knapp
Audrey Knapp
Lead Instructor

Audrey is a certified social media manager with experience in content writing, copywriting, freelance writing, and web copy. With thirteen years of experience as a military trainer, she has learned how to design and build courses to most effectively instruct students and impart critical knowledge. She especially enjoys research, testing, implementation, and refinement of systems for maximum effectiveness and efficiency. Audrey specializes in support to authors, health and fitness instructors/coaches, consultants, and single-location and regional chain food-service venues.

Audrey Knapp

Course Curriculum

Introduction - Welcome!
Chapter 4 - Hashtags in Harmony
Chapter 5 - Growing Your Following the Right Way
Chapter 6 - Systems for Success: Strategy, Planning, and Tools
Chapter 7 - Promotions
Epilogue - Troubleshooting & Self-Evaluation